Burberry was founded in Britain at around the turn of the century and has grown into a modern fashion house. Its most famous trademark is its plaid trimmed apparel and accessories. Burberry is now one of the most recognized and respected names in the fashion world.
With a distinctive British sensibility, Burberry has a strong international recognition and differentiating brand values that resonate across a multi-generational and dual-gender audience. The brand is one of the few designers in the industry who have a definite element in each of their incredible designs.
Burberry’s plaid is seen on everything, from shirts, handbags, coats and even bikinis’. It initially became famous in the 1880’s when the company’s founder created the gabardine - a water-resistant but breatheable fabric.
Only five years ago, Burberry was the darling of the fashion world after undergoing one of the most envied brand reinventions of recent years. In building up a retail presence, Burberry has clearly followed a strategy mapped out by luxury retailers like Neiman Marcus and Tiffany. Burberry is on its way to a global luxury powerhouse by building on its image and history.
New Burberry Handbags
The maker of the classic trench coat and plaid scarf, has transformed itself into one of the hottest brands in fashion today making Burberry Handbags the ultimate designer accessory.
Thanks to the efforts of Robert Menchetti, an Italian designer, Burberry handbags have become a must have for the fashionable. There are many types of Burberry handbags sufficient to cater to all tastes and has become one of the most popular British exports.
Seen on the arms of countless celebrities (and all over the set of the hit show Gossip Girl), the bags have taken the handbag world by storm. Today the signature Burberry plaid is seen on celebrities such as Martha Stewart and Selma Blair, and has become an icon of Fifth Avenue fashion. In fact, many female celebrities wouldn’t t think of leaving their houses without a Burberry handbag clutched in their hands.
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